TRIUMPH AWARDED MCN'S ‘MANUFACTURER OF THE YEAR’ ALONG WITH WINNING FIVE OTHER CATEGORIES

POSTED: 22/08/2024

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Triumph
  • Triumph wins six awards this year in the annual Motorcycle News awards, including the coveted Manufacturer of the Year.

  • Other category wins include: Overall Bike of the Year, Best Performance Naked, Best A2 Bike, Best Adventure Bike (sub 1000cc) and WoMCN Rider Bike of the year.

  • The Triumph Street Triple RS has secured ‘Best Performance Naked’ for the first time having previously won Bike of the year for two years consecutively.

  • 2024 also marks the third year that Triumph has won Overall Bike of the Year.

Overall Bike of the Year which was awarded to the new Triumph Speed 400. Launched at the beginning of 2024, the Speed 400 was aimed at a new class of rider with its stripped back style, responsive performance and agility.

The judges state the Speed 400 is “a middleweight bike that’s made a big impact, charming new riders and experienced bikers alike".

The Speed 400, introduced at the start of the year, has also won Best A2 Bike.

Best Performance Naked has been awarded to the Triumph Street Triple RS which has previously been crowned ‘Overall bike of the year’. The 765cc triple engine which is used in the FIM Moto2 World Championship gives riders the who want a track and street bike, the best of both worlds in one package.

MCN said, “Seventeen years after Triumph graced their showrooms with the first Street Triple, it still pushes the boundaries of what a naked machine can do”.

The Best Adventure Bike (sub 1000cc) was awarded to the Triumph Tiger 900 GT Pro. Following a revamp of the model in 2023, the Tiger 900 GT Pro has been recognised as the ultimate road-focused middleweight adventure motorcycle. MCN Judges said, "Triumph’s Tiger 900 GT Pro is now all the road adventurer you could ever need...it’s a bike you instantly feel at home on.”

Lastly, the Triumph Trident 660 was voted WoMCN Rider Biker of the Year. The Trident has been extremely popular with both new and experienced riders thanks to its combination of punchy linear torque and power low down across the whole rev range.

MCN said, "It’s fun, light and well balanced, with thoughtful features such as the tapered seat and tank as well as confidence-inspiring OE tyres.

“When all this is combined, it’s clear to see why the terrific Trident wheelspins away with the 2024 WoMCN Rider of Year trophy."

Devron Boulton, General Manager for Triumph UK & Ireland, “Six awards including Manufacturer of the Year is a huge honour and recognition of the significant impact we have had in the UK motorcycling industry just this past year.

“We’ve already achieved so much, launching market-leading bikes, breaking into the sub-500cc category, winning podiums in Motocross and so much more.

“These awards are a testament to the hard work, passion and dedication from the team right here at Hinckley and around the world to deliver to our customers. To say we are proud is an understatement,” Boulton added.

This brand continues to build some of the most accessible, aspirational, classy and classless motorcycles on the market, being a key player in the adventure and modern classic classes, while also now being an immediately significant force in the A2 licence category with their new 400s.

“It’s safe to say the year has been impactful for the brand, with strong sales domestically and abroad, innovation in key segments within the industry and the introduction of bold new bikes into new niches in the market.” concludes the MCN team.

All award-winning bikes and the awards will be on display at the Triumph Factory Visitor Experience on Wednesday, 9 October 2024.

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